Facts observed on 29 August 2026 on their public pages
Waseit / HubSpot AI Search Grader
HubSpot's AI Search Grader is the best-known entry door to the topic: free, instant, educational. It is an excellent first reflex - and a fundamentally different tool from monitoring. Their own page says it: a one-time check. Taken from their product page.
What they do well
- Genuinely free and account-less - their title says it: « Free One-Time AEO Brand Check, No Account Required ».
- Real pedagogy: five scored dimensions, a score out of 100, guided interpretation and HubSpot Academy courses behind it.
- HubSpot's reach puts AI visibility in front of thousands of businesses - the whole market benefits.
What we do differently
- Their page describes a measure « based on their training data » - what the models knew at training time. Our audit asks the assistants real questions at measurement time, and every report carries its date.
- It is a one-time check by design; continuous tracking is a separate paid product (HubSpot AEO, weekly). With us, the same tool goes from free audit to 3-day monitoring from £9.
- Our audit also shows the competitors cited instead of you and the sources the assistants read - that is the actionable part.
- 10 languages, measurement included. The grader is English-only.
| Criterion | AI Search Grader | Waseit |
|---|---|---|
| Nature | Free one-time check | Free audit + monitoring every 3 days |
| Account required | No | No either |
| Engines | ChatGPT, Perplexity, Gemini | ChatGPT, Gemini, Perplexity |
| Basis of the measure | « based on their training data » (their page) | Questions asked to the assistants, dated |
| Competitors and sources | Aggregated share of voice | Named, answer by answer |
| Tracking over time | Separate paid product (weekly) | From £9/month, 3-day cadence |
| Languages | English | 10 languages |
HubSpot AI Search Grader
A brand that wants a first number in five minutes, in English, with no intention of tracking change.
Waseit
A business that wants to know who is cited instead of it, on which sources, and to watch the curve move - in its own language.