AI visibility, finally measurable
Your customers ask ChatGPT.
Does it recommend you?
Every day, people pick a tradesperson, a shop or a practice by asking an AI. Waseit shows you in 60 seconds whether it recommends you, and how to become the answer.
See how it works- No signup
- Results in 60 seconds
- Shareable report
- 1,650+ reports generated
Which is the best hotel in Manchester?
Here are three well-rated hotels in Manchester:
1. The Baxter Hotel - quiet rooms, excellent reviews
2. Hartley House - great breakfast, central location
your spot?3. Meridian Inn - friendly staff, good value
AI visibility
72100
Questions like these are being asked to AIs right now
Built for local and small businesses
If customers can discover you by asking a question, Waseit is built for you.
What one audit actually measures
2
AI assistants queried in the free audit: ChatGPT, answering from memory, and Gemini, searching the web. Perplexity and its sources come with a subscription
13
technical checks on your site, AI crawlers included
18
AI answers analyzed in the free audit - 8 buyer questions + 1 recognition probe, per AI assistant. 27 with a subscription
60 s
to get your score, no sign-up
Your customers' habits have changed
Yesterday, people searched Google and compared ten websites. Today, they ask an AI one question and get three names back. The decision happens right there, in seconds.
If your business isn't in those answers, that customer won't see you - even with a great website. Nobody measures this channel yet. Waseit measures it, then shows you where to act.
What Waseit watches for you
Instant audit
Available todayScore out of 100, share of voice and answer tone - computed from real ChatGPT and Gemini answers. Free, no sign-up, shareable report. A subscription adds Perplexity and the cited sources.
Example
Monitoring every 3 days
Available todayYour score as a dated curve, measurement after measurement - with an alert when it moves - and, from the Pro plan, when a competitor overtakes you.
Competitor watch
Available todayShare of voice, average position and which AI assistants cite each competitor: the top cited competitors are included in the free audit.
Example
White-label reports
Available todayFor agencies: the full report with your logo, ready to send to clients.
- Your logo and your color on every report
- 20 client workspaces included, then £4/month per extra workspace
- Delivered under your brand - shareable link or PDF
How it works
We ask the real questions
Waseit queries ChatGPT, Gemini and Perplexity with the questions your customers actually ask, in your language and your market.
You see who wins - and why
Score out of 100, position, tone - and above all: the questions you lose, who wins them instead, and the sources the assistants read without finding you there.
You know what to fix tomorrow morning
An action plan of checkable tasks, ranked by impact: directories to be listed in, profiles to make consistent, content that is missing.
We keep measuring while you fix
Your score as a dated curve, measurement after measurement - with an alert when it moves or a competitor overtakes you.
The re-measure tells you whether it worked
No ranking promises - dated proof: what improved, what remains, and the history to show it.
Proof, on ourselves
0100
Our own score, published - even when it is bad
Waseit measured by Waseit, on 15 August 2026: 0/100 for “AI visibility tool” in France. The assistants cite SEMrush, Moz, Semji - not us. That is exactly the problem we measure, and the curve we are climbing in public, re-measure after re-measure.
An authentic report, in French - the original. Scores and the names cited read the same in any language. Regenerated at every re-measure - nothing is retouched.
Why Waseit, rather than a US tool?
US AEO platforms are built for enterprise marketing teams. Waseit is built for independent local businesses.
| Waseit | US tools* | SEO agency | |
|---|---|---|---|
| Entry price | Free audit, then £9/mo | $29 to $399/mo | €300+/mo |
| Built for local businesses | yes | Enterprise-first | Varies |
| Understandable without technical skills | yes | For marketers | Expert reports |
| Audit without signup or sales call | yes | Trial or sales demo | no |
| Report shareable in one link | yes | Plan-dependent | PDF on request |
| Technical site diagnostic included | yes | Often an add-on | yes |
* Public pricing as observed 2026-08: Profound's entry plan ($99/mo) covers ONE engine - ChatGPT, 50 prompts; three engines cost $399/mo. Peec, Otterly, Scrunch: comparable ladders. HubSpot has sold an entry AEO plan at $50/mo since April 2026, with a free no-account visibility checker. The Waseit audit stays free, forever. Their test is a single snapshot - Waseit re-measures every 3 days and publishes its method.
Waseit Index - United Kingdom 2026
Who do the AIs recommend in the UK?
1,464 AI answers analysed across 20 trades and 13 cities. The names cited in several cities at once:
City by city: 244 measured pages - who the AIs cite in your city, for your trade.
| # | Name cited | Cities | Citations | Profile |
|---|---|---|---|---|
| 1 | Reed | 13 | 37 | Independent |
| 2 | Checkatrade | 13 | 37 | Platform |
| 3 | Hays Recruitment | 13 | 27 | Independent |
| 4 | Red Driving School | 13 | 21 | Independent |
| 5 | AA Driving School | 13 | 20 | Independent |
Waseit study, July 2026 - public methodology, data collected with the same questions as the free audit.
Simple pricing, no commitment
The audit is free forever. Monitoring is live - one measurement every 3 days, from £9/month, cancel anytime.
Starter
One business, one market
£9mo
- 1 brand, 1 market
- Measured every 3 days
- Emailed report
- Full history + trend curve
Pro
Several locations or markets
£29mo
- Everything in Starter
- 3 brands or 3 markets
- Measured every 3 days
- Competitor tracking
- Alerts: score moves, competitor overtakes you
Agency
You manage other businesses' brands
£99mo
- White-label reports
- 20 client workspaces included, then £4/month per extra workspace (up to 100)
- Measured every 3 days
- Your logo on the reports
- Everything in Pro: competitor watch (5 per client) and alerts
Competitor Analysis
£39one time
- Score measured twice - the spread between passes is shown
- Your top 3 competitors audited with the same questions
- The sites the AI assistants cite when you are absent
- Delivered in minutes - permanent link, also by email
- Every engine queried, Perplexity included - the free audit only queries some of them
Starts with your business's free audit (60 s).
- No credit card for the free audit
- Cancel in two clicks - no form, no call
- Perplexity and the sources it cites are in every subscription, from the first tier
Frequently asked questions
What is “AI visibility”?
When someone asks ChatGPT or Gemini “who is the best X in Y”, the AI answers with a few business names. Being in those answers is AI visibility. It's also called AEO or GEO (answer-engine optimization). It's the natural continuation of Google SEO.
Where does your data come from?
We actually query ChatGPT, Gemini and Perplexity with buyer questions, in your language and market, then analyze their answers. Nothing is estimated or guessed: every answer analysed comes from a real query. One thing worth knowing: in the free audit, Gemini searches Google live before answering, for as long as the free monthly quota allows; ChatGPT answers from memory, with no web search. The consumer ChatGPT app does search live - so a business can be recommended there while absent from that engine here. Perplexity, included with a subscription, searches the web and shows the pages it read.
How is the score calculated?
75%: citation quality - being recommended #1 is worth more than a mention at the bottom of a list. 25%: coverage - how many AI assistants cite you at least once. And since 9 August 2026, only the assistants that actually searched the web count towards the score, whenever at least one of them did: a model answering from memory does not testify to your visibility. The full formula, our question templates and our limits are published on our methodology page.
AI answers change all the time. Is your score reliable?
Not to the decimal - and we would rather say so. Answers vary between conversations, so we ask 8 buyer questions per assistant - plus a recognition probe - rather than one, and repeat the measurement over time. Read a few points of movement as noise; what matters is the direction of the curve across several measurements.
An AI says something false about my business. What can I do?
On your report, every sentence an AI said about you carries a “Flag as false” button. The flag is dated, and if the exact claim shows up again at a later measurement, the report says so: “still repeated”. We don't correct the AIs for you - nobody seriously can. We give you dated evidence of what they keep repeating, to attach to correction requests at the sources they read: your Google profile, directories, reviews.
I run a small local business. Is this really for me?
It's exactly for you. Big brands have agencies; local businesses had no simple tool to know what AIs say about them. Waseit is designed to be understood with zero technical knowledge.
How is this different from traditional SEO tools?
SEO tools measure your position in Google's results. Waseit measures whether AI assistants - ChatGPT, Gemini, Perplexity - actually recommend you when a buyer asks. The two share foundations (your Google profile, reviews, a readable site), but no rank tracker tells you what an AI answers about you. We measure that channel, with the methodology published.
How long until I see results?
The audit is immediate. Improving your score typically takes a few weeks after applying the recommendations: AIs rely on public sources (profiles, reviews, directories, press) that take some time to be picked up. It's SEO, not magic.
Which tier should I pick?
Starter (one brand, one market) if you track a single business. Pro if you track several locations or markets - it adds competitor tracking and alerts. Agency if you manage other businesses' brands: white-label reports and client workspaces. In doubt, start with the free audit - it stays free, no credit card.
Can I change tiers or cancel?
Yes, from your customer portal, in two clicks - no form, no call. Tier changes go through Stripe, and a cancellation takes effect at the end of the period you already paid for.
What is the difference between the one-off Competitor Analysis and the Pro subscription?
The Competitor Analysis is a single report, no subscription: your score measured twice, every engine queried - Perplexity included - and your main competitors audited with the same questions. The Pro subscription is monitoring over time: one measurement every 3 days, the history and the alerts. One takes a snapshot, the other keeps watch.
What does a client workspace cost beyond the 20 included?
The Agency tier covers 20 active client workspaces. Beyond that, each active workspace is billed monthly as an add-on - the exact price shows in your currency on the pricing grid and the Agency page - up to a cap of 100 workspaces.
How we measure is public - sampled questions, repeated measurement, stated limits: read the full methodology
Find out what AIs say about you
60 seconds, no signup, and you'll know whether ChatGPT recommends you or ignores you.
Run my free audit