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Waseit

Waseit study · US · collected 2026-09-13

Which marketing agencies do AI assistants recommend in Houston?

We asked ChatGPT and Gemini 4 real buying questions about marketing agencies in Houston - the way customers actually ask. 21 names came back for this trade in this city.

1 name is cited by more than one assistant, out of 21 found. The leader takes 18% of citations - the top spot is held, but the rest is contested.

The names the assistants cite most

  • 1.Adhere Creativecited 2 times · by ChatGPT, Gemini
  • 2.The Adcrafterscited 1 time · by ChatGPT
  • 3.Mediapulsecited 1 time · by ChatGPT
  • 4.Archway Marketing Servicescited 1 time · by ChatGPT
  • 5.Moxie Creativecited 1 time · by ChatGPT
  • 6.Baker Hughes Digital Solutionscited 1 time · by ChatGPT
  • 7.Edelmancited 1 time · by ChatGPT
  • 8.The Reynolds and Reynolds Companycited 1 time · by ChatGPT

Counts are citations across our sampled answers for this trade and city, collected 2026-09-13 via the assistants' APIs. Answers vary between runs - across the whole study, assistants agreed with each other on only 3% of names. A snapshot, honestly labeled, not a permanent ranking.

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Marketing agencies in other cities

Other trades in Houston

Full dataset and method: the 2026 US study (872 answers, 218 trade×city cells) · our methodology