Waseit study · UK · collected 2026-07-31

Which recruitment agencies do AI assistants recommend in Brighton?

We asked ChatGPT, Gemini and Perplexity 6 real buying questions about recruitment agencies in Brighton - the way customers actually ask. Every answer named specific businesses: 37 names came back for this trade in this city.

3 names are cited by more than one assistant, out of 37 found. The leader takes 18% of citations - the top spot is held, but the rest is contested.

The names the assistants cite most

1.Reedcited 3 times · by gemini, perplexity, openai
2.The Recruitment Labcited 2 times · by openai, perplexity
3.Office Angelscited 2 times · by perplexity, openai
4.Brighton Recruitmentcited 2 times · by openai
5.Brite Recruitmentcited 2 times · by openai
6.L'HHcited 2 times · by perplexity
7.Hays Recruitmentcited 1 time · by openai
8.Sapphire Recruitmentcited 1 time · by openai

Counts are citations across our sampled answers for this trade and city, collected 2026-07-31 via the assistants' APIs. Answers vary between runs - across the whole study, assistants agreed with each other on only 3% of names. A snapshot, honestly labelled, not a permanent ranking.

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Recruitment agencies in other cities

Other trades in Brighton

Full dataset and method: the 2026 UK study (1464 answers, 244 trade×city cells) · our methodology